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Tap Fish gets updated with unique new Live Wallpaper functionality

This has to be one of the most unique uses of Live Wallpapers we’ve seen lately and it comes in the form of an update to Gameview Studio’s Tap Fish game. This update brings Live Wallpaper functionality to the game which means you can check in on your aquariums and more through a new Live Wallpaper.

Aside from being to check in on all your aquariums in Tap Fish, you will be able to engage in the game directly through the Live Wallpaper itself without having to launch the game. Tap Fish is a game where you have your own aquariums to raise fish in which you can breed to make new species of fish. You can decorate the tanks, clean them, share them with friends. You will also have to feed them but you’ll also be able to sell your fish as well, all of which earns you experience.

With the Live Wallpaper functionality added to the game, you’ll be able to do most of those actions right from your home screen without having to launch the actual game. You can set up your Live Wallpaper by launching the game and going into the game’s setting and tapping on “Set Wallpaper”. After that you’ll be good to go! Check out the full press release below the video for more information. The video is just a short one that shows what the aquarium looks like on your home screen.

We can already think of quite a few games where this live wallpaper functionality would be great to have integrated into.

Developer Website: Gameview Studios

Android Market Link: Tap Fish

Gameview’s Tap Fish Soars to #1 Live Wallpaper Game in Android Market

Tap Fish for Android a Top-10 casual game for last 5 months with over 5 million downloads

Mountain View, CA – August 24, 2011 – Gameview Studios Inc. (www.gameviewstudios.com), a leading publisher of mobile social games and a division of DeNA, announced today that the AndroidTM version of its flagship game Tap Fish now supports Android’s innovative new “Live Wallpaper” functionality. The day following the release of the new feature, Tap Fish soared to the #1 spot in the “Live Wallpaper” category for free games in Android MarketTM.

TapFish is among the first games to incorporate live wallpaper into its application. The feature allows users to check in on their virtual fish tanks and engage with the game directly from their phone’s home screen without having to launch the application. Android made live wallpapers available starting with release 2.1 of the platform, enabling users to enjoy backgrounds on their homescreens that can be animated or interactive.

Tap Fish for Android Growth Continues and Narrows ARPU Gap vs iOS

According to Google, there are now over 550,000 new Android activations daily, having eclipsed iOS daily activations and giving Android a 48% market share. The ARPU gap between the two platforms has also narrowed, according to Gameview’s data. In a unique position because its Tap Fish game has reached massive scale on both platforms, Gameview has seen monetization rates on Android approaching the ARPU levels of iOS.

“Android as a platform is chock full of really innovative features for developers to integrate into their apps, and live wallpaper is a perfect example,” said Riz Virk, co-founder of Gameview Studios. “Many developers complain that Android only monetizes at a small fraction of their games on iOS, but that’s not what we see. Our Android games monetize almost on par with our iOS games, and as we focus on building out cool new features like live wallpaper, we expect usage, engagement and revenues on the Android platform to continue to climb.”

In its latest update, Tap Fish added a number of features that are unique to the Android operating system including:

1. Live Wallpaper functionality
2. Social gameplay features, where users can feed each other’s fish, clean their tanks, and help friends revive dead fish
3. Daily Spin for cool rewards, and jackpot spins for premium rewards.

Some interesting stats about Tap Fish for Android include:

1. Over 5 million installs to-date
2. About 2 million monthly active users
3. High monetization rates (ARPU’s approaching iOS ARPUs)
4. High frequency of play, with many users returning for 10—15 sessions per day

Both Tap Fish and Tap Ranch are available on all Android 2.0 and above devices and can be downloaded in the Android Market or online athttps://market.android.com/developer?pub=Gameview+Studios

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The Tap Fish Live Wallpaper can be accessed by clicking the “Set Wallpaper” icon from within the game or at https://market.android.com/details?id=com.bayview.tapfish&feature=top-free.

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