Amazon is entering the smartphone business with the Amazon Fire Phone. Running on their custom 3.5.0 Fire OS which is Android but heavily altered, the Fire Phone has a set of new features to set itself apart from other phones on the market. With a 4.7 HD display, the Fire Phone’s processor is a 2.2GHz Quad-core Snapdragon 800 CPU, with Adreno 330 GPU and 2GB of RAM. In layman’s terms, it is very powerful.