News

Exent and Vestel team up to bring Android gaming to your TV

Exent and Vestel have announced a partnership today that will bring Android gaming right to your TV through the use of Vestel’s Smart Box. This service will be subscription-based that will bring games on demand to your TV for you to play. All the games that will be available will be Android games.

You may remember us talking about them before but but here is a quick recap for those who do not know. Exent is a company that has developed Gametanium, a games on demand service for Android devices which, through a subscription, let;s you play all the games you want on your Android device. If you are playing on a phone and decide to switch over to a tablet mid-game, it will do exactly that without interruption.

Now, through the use of this set-top box from Vestel, you will be able to go from playing your Android games on your phone, to playing them on your TV without losing progress or interruption. All games will also apparently be fully optimized for playing on your TV set according to Exent.

We are starting to see Android gaming slowly invading more and more into the home through unique ways such as with this new service or the upcoming EVO 2 Android gaming console, OnLive for Android and more. For full details you can check out the press release below. In the meantime, considering this is an all-you-can-eat gaming subscription service for Android games to play on your TV (or other devices), is anyone interested in this?

Developer Website: Exent

 

Android Gaming Comes to the Living Room

Vestel and Exent Announce Partnership to Bring Hit Android Games to TVs Worldwide at IBC 2011

GameTanium, Exent’s World-Leading Games on Demand Service, now available on PC, Mobile and TV
New York – Sept. 8, 2011Exent and consumer electronics provider Vestel partnered today to bring top mobile games to the living room with the launch of the world’s first all-you-can-eat Android TV game subscription service. As the Games on Demand provider for the Vestel Smart Box Set-Top Box (STB), Exent will bring consumers the best of Android games fully optimized and for the first time ever on the TV.

GameTanium on the Vestel Smart Box represents a giant leap forward in casual gaming for TV, capitalizing on the continued migration of STBs from Linux to Android-based operating systems, which has paved the way for seamless distribution of gaming and other rich-media content across multiple, previously incompatible devices. With today’s announcement, all the benefits of smartphone gaming interfaces – including touch, drag and accelerometer functionalityhave been combined with GameTanium’s top-quality gaming experience and extensive Android catalog to deliver TV gaming like never before.

“Consumers today want more entertainment options at home and we’ve found that gaming alongside video and music services are among the most popular requests,” said Hakan Kutlu, Deputy General Manager responsible for marketing, Vestel. “With the flexibility of the GameTanium platform and Exent’s years of experience with content programming and distribution, Exent was the clear choice to power our Games on Demand offering for operators. By integrating GameTanium within our entertainment offerings, we are thrilled to be the first to bring the best of Android gaming to TVs worldwide.”

By partnering with Exent, Vestel’s operator customers will benefit from GameTanium’s sophisticated content programming and cutting-edge technology platform, ensuring its extensive catalog of Android titles are optimized for game play on TV. GameTanium is the only Games on Demand service that allows operators to extend their brand, entertainment offerings and subscriber engagement to new screens like mobile and TV, increasing average revenue per user (ARPU) and strengthening brand loyalty and retention.

“Exent’s vision is to provide consumers with the greatest gaming experience, anywhere they wish to be entertained. Expanding our Built with GameTanium offering from PCs, smartphones and tablets to the next generation of TV set-top boxes is an important milestone in fulfilling our play anywhere vision,” said Zvi Levgoren, CEO, Exent. “Vestel is a great partner and we look forward to working with them to bring the greatest Android mobile hits to the living room while assuring the best user entertainment experience.”

Coming soon, GameTanium will deliver the experience that gamers have only dreamt about, by connecting these supported devices in an unprecedented all-you-can-eat subscription across multiple platforms. Gamers will be able to seamlessly switch between their phone, PC, tablet and TV with uninterrupted access to their games, scores, and levels.

The GameTanium service will be demonstrated on the Smart Box STB at the Vestel booth (13.131 – hall 13) at the 2011 IBC conference held Sept. 9 – 13, 2011 in Amsterdam.

About Exent

Exent is the leading global provider of PC and mobile Games on Demand. The company’s Built with GameTanium services are offered as a turnkey, white label solution, enabling Broadband Service Providers, Mobile Operators, OEM’s and retailers to offer games to their consumers. Exent’s worldwide partners include large operators such as Verizon, T-Mobile, Mediacom and many others.

About Vestel

Vestel is a major player in the consumer electronics and household appliances with renowned products including television sets, B2B displays, digital set-top-boxes, and white goods. Group are comprised of 25 companies operating in manufacturing, technology development, marketing, and distribution fields with € 3.7 billion turnover. The company is recognized for its cutting edge designs, impressive product quality, big production capacity and superior market share growth.

– Show quoted text –

Share This

You Might Also Like